Abstract
Influence of commercial advertising on the product promotion of Indomie instant noodles. A study of the children of Emene community Enugu Focus on commercial advertising which is a potent way of attracting the minds of children towards products or services. This study is anchored on two theories which are the cognitive dissonance theory and diffusion of innovative theory. The cognitive dissonance explains how human beings are consistency and attempts to reduce their dissonance. Diffusion of innovative theory stipulates that when the right channel of communication is used among the members of a social system on innovation can be adopted. The survey research method was used. Simple random sampling for obtaining information from respondents, while the use of simple random percentage method was used for the date analysis. Findings indicates that consumers pay attention to commercial advertisement with interest and food then entertaining and informative.
Abstract
Oral literature means oral works of high merit which are products of the creative use of imagination by the artist of the spoken...
ABSTRACT
The funding of healthcare in Nigeria has often been described as inadequate with budgetary allocation hardly exceeding 3 percent...
EXAMINING TAXATION ISSUES AND STRATEGIES IN FIDUCIARY ACCOUNTING
This study aims to (1) investigate common taxation chal...
ABSTRACT
This study deals with the pharmacognostic and biological aspects of the leaves and stem bark of Hymenocardia acida Tul (Family E...
ABSTRACT: Assessing the impact of early childhood education on susta...
ABSTRACT
The main purpose of this study was to identify the effect of availability of equipment on students’ performance in Foods a...
ABSTRACT: This study Investigated the Role of Early Childhood Education in Promoting Gender Equality. The ob...
ABSTRACT
Albert Einstein, in a letter to a Rumanian friend Maurice Solvine from Princeton U.S.A. N...
BACKGROUND OF THE STUDY
The recent advances in information communication technology (ICT) especially on...
THE IMPACT OF ENVIRONMENTAL FACTORS ON GOVERNMENTAL ACCOUNTING: This research investigates (i) the influence of environmental regulations on govern...